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8 – Keys to Consulting
Remember that your real customer is only the one who is willing to pay you. All others are like footfalls in a mall. They came to walk in an air-conditioned environment, out of the heat of the day. You happen to be there, so they are passing their time in your shop. If they walk…
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Tiger by the tail
There is a welcome awareness about the need to protect tigers in the wild and the wild places they live. Welcome even more because it comes now at a time when the tiger population in India (numbers are even more elusive and ephemeral than the tiger) has fallen from 100,000 in 1900’s to less than…
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Entrepreneur’s Tools for Success
‘In every one of us there are two ruling and directing principles, whose guidance we follow, wherever they may lead; the one being an innate desire of pleasure; the other, an acquired judgment which aspires after excellence.’ ~ Socrates, in Plato’s Phaedrus First question of course is to ask if I am qualified to write…